:: Trump!
	
	by David Hoppe   
	 Every now and then life imitates art. 
            
How else to explain Donald Trump’s cannonball dive  into presidential politics? 
    For generations, American writers have been imagining  this guy — the brash, ego-stuffed demagogue capable of lassoing America’s worst  self and leading us down a gold-plated path to ruin.  
    Now that he’s actually arrived, surging poll numbers  and all, the punditocracy appears a little unhinged. Some scorn him, others  choose mockery. Surely he’s not serious. And what, oh what, effect will he have  on the upcoming Republican candidates’ debate, besides, that is, make it  watchable? 
    Having seen extended interviews with The Donald on CNN  and MSNBC, I have to admit there is something breathtaking about the man. Americans  have always tended to believe that anyone who’s rich must also, by definition,  be smart. Trump embodies this notion. He looks at himself in the mirror, sees a  rich man and knows immediately what to do about, well, everything: Buy it, or  bomb it. 
    Like him or not, something about Trump seems pegged to  this moment. As our politics borrow ever more shamelessly from the worlds of  entertainment and sports, coupling the glitz of supposed personalities with a  never-ending horse race, an opening has been created that’s readymade for a  self-promoter like Trump; somebody has to fill the media vacuum between the  time wannabes announce their candidacies and the primaries start.  
    It’s the media that is most responsible for this  environment. Trump is, to a great extent, their creation. So it is interesting  to hear the chattering class trying to figure out whether or not there is some  kind of dignity here — the leadership of the Free World, say — that needs  defending from this blowhard. 
    What most nettles the media is that, in spite of their  best efforts, Trump appears to have some kind of following. This is actually a  Republican problem, going back to Richard Nixon’s so-called “Southern  strategy.” When Democrats passed civil rights legislation during the ‘60s,  Nixon calculated that he could win the votes of white southerners by playing on  their racial prejudice. It worked, and Republicans have been exploiting the  fears and resentments of white voters who feel “their America” slipping further  and further away ever since.  
    They just never reckoned on these voters taking over  the party. Trump, in his entrepreneurial way, gets this — he sees a market to  exploit. What makes this truly bizarre is the fun-house mirror mismatch between  this essentially anti-urban constituency and Trump himself, the self-propelled  stereotype of a loud-mouthed New Yorker. Can this marriage really work? 
    Just as in Indiana’s RFRA debacle, it is corporate  power that appears most capable of imposing an order neither the media nor its  complicit politicians seem capable of delivering. One business after another is  publicly withdrawing from association with Trump’s brand. This, as Trump  himself has said, makes him the only candidate for president actually willing to  lose money in pursuit of the job. 
    But then who knows better than Trump that sometimes you  have to lose money to make it? He’s a member of the Gaming Hall of Fame. 
  
	
        
	  
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